We changed our name!
Dignity Coconuts is now Dignity Made.
Got questions about our top to bottom rebrand? We've got answers.
Q: “Why did you change your name?”
A: In the last few years, our customers have asked us to make more high-quality, sustainable, and non-toxic products. Today, our product catalog has expanded beyond coconut products and we've outgrown the name "Dignity Coconuts". We’re excited to announce that we have changed our name to Dignity Made. You'll see a lot of changes as we take on this new name and new look. What’s not changing is our commitment to help our coconut farmers and surrounding community flourish, while offering customers high-quality, sustainable products.
Read the full story of why we changed our name in this letter from the CEO.
Q: “Will the product be the same?"
A: Yes! The product is the exact same 100% Raw Coconut Oil you love. Nothing is changing about our rigorous processes, high-quality products, and focus on sustainability.
Q: “What changes can we expect?”
A: Over the next few weeks we’ll change our name from Dignity Coconuts to Dignity Made across all platforms. You’ll also start to see changes in our branding and packaging. A brand new look is coming in 2025!
Q: “Will the price increase?”
A: Our prices will be staying the same! At Dignity, we have always selected prices to reflect the quality of our product. We increased our prices in 2020 to match inflated costs due to Covid, but our price is our true price! We believe this new look and name change elevates our coconut oil label to represent the high-quality product. There's no need for a price increase, and we promise to always be transparent about this.
Q: “Will your social impact change?”
A: We are more committed than ever to challenging the coconut industry to adopt more ethical and sustainable practices, while supporting farmers to see communities flourish.
Got more questions? Reach out to us at hello@dignitycoconuts.com and we'd be happy to answer them!