YOU CAN ENJOY SUMMER
AND PROTECT YOUR HAIR
Meet Caitlin, a mom from Montauk, New York, shares her simple summer hair care routine. Many families like Caitlin's are spending their days in and out of the pool, beach, sand, the lake, backyard sprinkler - it's the best part of the season! But if that's your reality, you also know that your hair and skin can suffer in the summer. Sun exposure, salt, sweat, and chlorine can be hard on your hair!
WHY COCONUT OIL FOR SUMMER HAIR?
During pool and beach season, hair is exposed to saltwater, chlorine, sun, and extra washing, which can leave it feeling dry, frizzy, tangled, and more prone to breakage.
Coconut oil is naturally rich in lauric acid, a fatty acid with a structure that allows it to absorb into the hair shaft more easily than other oils, so it can help condition beyond the surface. Research has also shown that coconut oil can help reduce protein loss in both damaged and undamaged hair when used before or after washing, making it a natural way to condition hair all summer long.
PRE-POOL ROUTINE
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Warm a small amount of coconut oil between your hands.
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Apply from mid-lengths to ends.
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Focus on dry, fragile, or tangle-prone areas.
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Put hair up, braid it, or leave it loose.
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Head to the pool or beach.
POST-SWIM ROUTINE
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Rinse with fresh water.
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Shampoo and condition.
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Add a light coating of coconut oil to the ends for detangling and frizz control.
A little goes a long way. You want the hair lightly coated, not dripping.
"Better beach hair awaits!”
-Caitlin, Mom & Beach Lover
DISCOVER FOR YOURSELF & SHOP RAW COCONUT OIL
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